Mass food retail
CFAO Retail, as a partner and franchisee of Carrefour, is drawing on the strength of the Carrefour retail brand to become a "leading player" in modern retail.
Carrefour, as number two in the world and present in more than 30 countries, will provide its retail expertise, and CFAO its experience in the African markets.
The challenge for the partnership lies in adapting Carrefour concepts to the habits of African consumers.
- Structuring the offer of products and services through a detailed knowledge of local customers and their expectations
- Rely on local skills to recruit, accompany and train employees
On Tuesday 10 March 2020, Carrefour Ivory Coast, a major player in the country’s retail sector, signed a food donation agreement with the Ivory Coast food bank (Banque Alimentaire de Côte d’Ivoire)...More
La première enseigne Supéco en Côte d’Ivoire a été inaugurée ce jour à Yopougon (commune d’Abidjan), dans le quartier de Niangon......More
CFAO Retail has now inaugurated its third Supeco store in the Senegalese capital...More